If you've found the One Rabbit philosophy on marketing professional service firms resonates with you, then the next logical step is to book in for a Workshop to see how it can be applied to your firm.
Jim will facilitate a workshop with your key decision-makers to brainstorm the following outcomes:
A viable and differentiated market position for your firm.
Clarification around who your target audience is, and how to target them.
An overview of what your online presence and marketing model might look like.
"When you spend time with Jim, you know you are mining the wisdom that can only come with experience. He has an authentic way of cutting through the noise and getting to clarity. I hired Jim to help me think through my messaging.
Sometimes you just need an outside perspective from someone you respect, who’s been in the trenches. Jim did a great job, helped my thinking and bought clarity to my communication issue."
"We needed a set of 'fresh eyes' that could not only challenge our status quo but bring with them, a true understanding of engaging the B2B landscape we play in. We sought an outside opinion to help us de-clutter and re-align our focus, our priorities and our positioning. And that's what we got!"
The Brainstorm is designed for those who want to get clarity on their market position, target market, and where to go next.
The Brainstorm or Marketing Diagnostic Workshop typically runs for 3 - 4 hours commences with a brief information session about our view of the world from a professional services marketing perspective. We’ll also discuss in broad terms, projects we’ve undertaken with firms similar to yours.
We will dig into the following:
The goal for this stage of the workshop is to provide the attendees with a solid grounding in positioning and digital marketing specific to your firm.
The Roadmap includes the Brainstorming session with a follow-up written report that details the outcomes of the workshop.
Post the workshop we will provide you with a detailed Marketing Roadmap that includes:
The report will provide the focus and outlines the short and long-term steps you need to take to insure your firm is well-differentiated and positioned.
Jim has consulted hundreds of Australian professional service firms on positioning and marketing their firms in the digital age.
He is well regarded in the industry and has written an extensive body of work on the subject. He also presents regularly in Australia and Overseas.
He has a unique perspective on what it takes to successfully market a firm in today’s world and is not afraid to question and challenge conventional thought.
Fill in your details below and we'll be in touch to discuss your workshop details
*Prices are ex GST and exclude any travel and out of pocket expenses